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Newbies open the indoor playground park, what should I pay attention to?
Newbies open the indoor playground park, what should I pay attention to?
When it comes to investing in entrepreneurship, many people will think of opening a children's playground for the first time. Indeed, according to the current development trend, the business of the children's industry is very promising. Moreover, with the relaxation of the birth policy and the change in the parenting concept of the new generation of parents, many families are investing more and more in the growth of their children. In this context, related projects in the children's industry have been vigorously developed, and many people have turned their entrepreneurial direction to children's projects, especially the children's playground industry.
So, how to operate such a good project? What problems should we pay attention to in the business process? Below, summarize the following key points to note! Hope it helps you who want to invest!
Consider target customers
When investing in a children's playground, we must first consider our target customers and understand the age group of the target group around the children's playground! Are there more children aged 1-6 who have not gone to school, or are they primary school students who have just entered the school, or are there more middle school students who are older and want to expand their training? Only by knowing the target customer information can we open an attractive and profitable children's playground according to customer needs.
Venue selection
The venue is the premise of opening a children's playground, and an assessment of the traffic and business prospects around the children's playground should be carried out in advance. You can consider choosing to be near large shopping centers, shopping malls, supermarkets, communities and surrounding areas, primary schools, kindergartens, and street-level shops where similar shops gather. Popularity determines revenue.
Venue size
Children's playgrounds can be large or small, ranging from dozens of square meters to tens of thousands of square meters. Investors should carefully evaluate the site area of the children's playground according to the number of target customers and their own capital status, and consider it carefully so that it will not cause inconvenience to later operations.
Security protection and post-operation
As a small playground for children, indoor children's playgrounds need to be safe, hygienic, and fun, so that parents can bring their children to the playground with peace of mind. Therefore, in daily operations, safety precautions must be done in place.
If you want to create a more market-competitive children's playground, it is very important to do a good job in the later operation and management. Only standardized operation and management can ensure the lasting profitability of the park. For example: improve service quality in daily operations, enhance parents' trust and loyalty to the park; plan rich activities to give children a different play experience, capture the hearts of children, and cultivate customer loyalty.